Chewing gum market is dominated by two large manufacturers - Mars Wrigley and Mondelez International, with a joint market share of almost 85%. Their brands, Dirol and Orbit are the dominant brands on the market, having market share of about 40% and 38% respectively. Turbo and Babol are the next most popular brands, with market shares of 4.2% and...

Which payment methods do Georgians use for paying their utility bills?

The essence of the method #CBC (Choice-based Conjoint) is following: in the decision making process respondents evaluates all the relevant properties of the chosen product, called ''utility'' and chooses that alternative which has more utility price. In this study, the "product as such" and "price" will be the measured attributes. As a result of...